CRM de Conductores

El Problema

¿Por qué existe esta extensión?

Most EV charging platforms treat drivers as anonymous transactions. OASIS HUB treats them as customers. The Driver CRM gives you a complete view of every driver: who they are, how they charge, what they spend, and how to keep them coming back.

La Solución

Qué obtiene

Complete driver profiles: registration details, vehicles, payment methods, charging history, wallet balance
Charging history with session details: energy, duration, cost, location, connector type
Driver segmentation: create segments based on any combination of attributes (frequency, spend, location, subscription)
Communication tools: send targeted emails, push notifications, and SMS to driver segments
Loyalty and rewards integration: track points, credits, and redemptions per driver
Herramientas de cumplimiento RGPD: gestión de consentimiento, exportación de datos, derecho al olvido
Driver support notes: log every support interaction, complaint, and resolution per driver

🎯 Who is this for?

eMSPs and CPOs wanting to build lasting relationships with their drivers, reduce churn, and increase lifetime value.

Activar Esta Extensión Ver Todo el Marketplace

🔌 Modular by design

Active o desactive por tenant. Pague solo lo que usa. Todas las extensiones se integran perfectamente.

Capacidades Clave

Todo incluido

Perfiles Completos de Conductores

Every driver has a full profile: personal details, registered vehicles, payment methods, wallet balance, subscription tier, and charging history.

Historial Completo de Carga

Every session recorded with energy delivered, duration, cost, location, connector type, and payment method. Searchable and exportable.

Segmentación de Conductores

Create segments based on any attribute: frequent chargers, high spenders, inactive drivers, specific locations. Target communications precisely.

Comunicaciones Dirigidas

Send emails, push notifications, and SMS to specific driver segments. Promote new locations, announce promotions, re-engage inactive drivers.

Cumplimiento RGPD

Consent management, data export, and right to erasure built in. Generate GDPR compliance reports on demand.

Notas de Soporte

Log every support interaction, complaint, and resolution per driver. Full context for your support team on every call.

Casos de Uso Reales

Véalo en acción

Cómo los operadores de todo el mundo utilizan esta extensión para resolver problemas reales y hacer crecer su negocio.

Reactivar conductores inactivos

A CPO segments drivers who have not charged in 60 days. They send a targeted push notification: We miss you! Here is 5 EUR credit to get you back. 23% of inactive drivers return within 7 days.

Promover nueva ubicación de carga

A new fast charger opens in central Madrid. The CPO segments drivers who have charged within 5km of the location and sends a targeted email: New 150kW fast charger now open near you. 340 drivers visit in the first week.

Solicitud de exportación de datos RGPD

A driver requests a copy of all their personal data under GDPR Article 20. The CRM generates a complete data export in 2 minutes: profile, charging history, payment records, support notes. Sent to the driver by email.

Caso de Estudio

eMSP increases driver retention by 31% with targeted CRM campaigns

A UK eMSP with 8,000 active drivers was losing 15% of drivers per month to churn. After enabling the Driver CRM, they implemented a re-engagement campaign for drivers inactive for 30 days (offering 3 GBP credit) and a loyalty programme for frequent chargers. Monthly churn dropped from 15% to 10.4%. Annual driver retention improved by 31%.

+31%

Retención de conductores

-30%

Churn mensual

23%

Tasa de reactivación

8,000

Conductores activos gestionados