Rewards and Loyalty

The Problem

Why does this extension exist?

Driver loyalty is not automatic. With dozens of charging networks competing for the same drivers, the ones who build loyalty programmes win. Rewards turn occasional users into habitual customers. Without a loyalty programme, you are competing on price alone - a race to the bottom.

The Solution

What you get

Points-based rewards: earn points per kWh charged, per session, or per EUR spent
Redemption options: convert points to wallet credit, free sessions, subscription discounts, or partner rewards
Tier system: Bronze, Silver, Gold, Platinum - with increasing benefits per tier
Bonus campaigns: double points on weekends, triple points at new locations, bonus points for first charge
PowerBank credits: a separate credit system for grid service participation (V2G, demand response)
Leaderboards and gamification: top chargers per week, per location, per city
Partner rewards: earn and redeem points at partner businesses (restaurants, gyms, shops)

🎯 Who is this for?

eMSPs and CPOs wanting to build driver loyalty, increase charging frequency, and differentiate from competitors on value rather than price.

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🔌 Modular by design

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Key Capabilities

Everything included

Points System

Earn points per kWh charged, per session, or per EUR spent. Fully configurable - set your own earn rate and redemption value.

Tier System

Bronze, Silver, Gold, Platinum tiers with increasing benefits: higher earn rates, priority access, dedicated support, exclusive promotions.

Redemption Options

Convert points to wallet credit, free sessions, subscription discounts, or partner rewards. Drivers choose how to use their points.

Bonus Campaigns

Double points on weekends, triple points at new locations, bonus points for first charge. Drive behaviour with targeted incentives.

Partner Rewards

Earn and redeem points at partner businesses. A driver charges at your network and earns points they can spend at a local restaurant.

Loyalty Analytics

Track points issued, redeemed, and expired per driver segment. Measure the ROI of your loyalty programme.

Use Cases

See it in action

How operators around the world can use this extension to solve real problems and grow their business.

Driver reaches Gold tier and charges more

A driver reaches Gold tier after 50 sessions. They now earn 2x points per kWh and get priority access at busy locations. Their weekly charging frequency increases from 2 to 3.5 sessions - a 75% increase in revenue from that driver.

Weekend double points campaign drives off-peak usage

A CPO runs a weekend double points campaign to shift charging from weekday peaks to weekend off-peak. Weekend sessions increase by 34% during the campaign. Energy costs decrease because weekend electricity prices are lower.

Partner rewards drive cross-promotion

An eMSP partners with a local restaurant chain. Drivers earn 50 bonus points for every charging session near a partner restaurant. The restaurant promotes the eMSP to their customers. Both businesses acquire new customers at zero cost.

Simulated Case Study

eMSP increases average sessions per driver by 42% with loyalty programme

A Spanish eMSP launched a tiered loyalty programme with Bronze, Silver, Gold, and Platinum tiers. After 4 months, 34% of active drivers had reached Silver tier or above. Average sessions per driver per month increased from 4.2 to 5.9 - a 40% increase. Monthly revenue per driver increased by 38%. The loyalty program paid for itself within 6 weeks.

+42%

Sessions per driver

+38%

Revenue per driver

34%

Drivers at Silver+ tier

6 weeks

Payback period