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Customer Engagement

Driver CRM

A complete CRM for EV drivers - profiles, charging history, segmentation, and personalised communications all in one place.

The Problem

Why does this extension exist?

Most EV charging platforms treat drivers as anonymous transactions. OASIS HUB treats them as customers. The Driver CRM gives you a complete view of every driver: who they are, how they charge, what they spend, and how to keep them coming back.

The Solution

What you get

  • Complete driver profiles: registration details, vehicles, payment methods, charging history, wallet balance
  • Charging history with session details: energy, duration, cost, location, connector type
  • Driver segmentation: create segments based on any combination of attributes (frequency, spend, location, subscription)
  • Communication tools: send targeted emails, push notifications, and SMS to driver segments
  • Loyalty and rewards integration: track points, credits, and redemptions per driver
  • GDPR compliance tools: consent management, data export, right to erasure
  • Driver support notes: log every support interaction, complaint, and resolution per driver
🎯 Who is this for?

eMSPs and CPOs wanting to build lasting relationships with their drivers, reduce churn, and increase lifetime value.

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🔌 Modular by design

Enable or disable per tenant. Pay only for what you use. All marketplace integrate seamlessly.

Key Capabilities

Everything included

Complete Driver Profiles

Every driver has a full profile: personal details, registered vehicles, payment methods, wallet balance, subscription tier, and charging history.

Full Charging History

Every session recorded with energy delivered, duration, cost, location, connector type, and payment method. Searchable and exportable.

Driver Segmentation

Create segments based on any attribute: frequent chargers, high spenders, inactive drivers, specific locations. Target communications precisely.

Targeted Communications

Send emails, push notifications, and SMS to specific driver segments. Promote new locations, announce promotions, re-engage inactive drivers.

GDPR Compliance

Consent management, data export, and right to erasure built in. Generate GDPR compliance reports on demand.

Support Notes

Log every support interaction, complaint, and resolution per driver. Full context for your support team on every call.

Use Cases

See it in action

How operators around the world can use this extension to solve real problems and grow their business.

Re-engage inactive drivers
A CPO segments drivers who have not charged in 60 days. They send a targeted push notification: We miss you! Here is 5 EUR credit to get you back. 23% of inactive drivers return within 7 days.
Promote new charging location
A new fast charger opens in central Madrid. The CPO segments drivers who have charged within 5km of the location and sends a targeted email: New 150 kW fast charger now open near you. 340 drivers visit in the first week.
GDPR data export request
A driver requests a copy of all their personal data under GDPR Article 20. The CRM generates a complete data export in 2 minutes: profile, charging history, payment records, support notes. Sent to the driver by email.
Simulated Case Study

eMSP increases driver retention by 31% with targeted CRM campaigns

A French eMSP with 8,000 active drivers was losing 15% of drivers per month to churn. After enabling the Driver CRM, they implemented a re-engagement campaign for drivers inactive for 30 days (offering 3 GBP credit) and a loyalty programme for frequent chargers. Monthly churn dropped from 15% to 10.4%. Annual driver retention improved by 31%.

+31%
Driver retention
-30%
Monthly churn
23%
Re-engagement rate
8,000
Active drivers managed

Build lasting relationships with your EV drivers.

Talk to our team and see this extension in action with a personalised demo.